ChatGPT, since its launch in 2022, has made AI a household name, prompting similar chatbots like Claude, Gemini, and CoPilot from various tech giants. Despite fears that AI would undermine Google Search, the opposite has happened. Google Search's ad revenue surged, boosting profits by nearly 60% in Q1, with a global market share of 91.1% in June. Analysts credit AI integration, particularly Google's Gemini, for this growth, enhancing search performance and monetization. However, this dominance raises antitrust concerns. The DOJ recently concluded a historic case against Google for monopolizing the search market, with a ruling expected in late 2024, alongside another ongoing antitrust suit.